152 Values-Based Marketing: How To Lead With Integrity

I’m back today with a followup to 151 “Why I Stopped Sacrificing Integrity for Strategy.”

Today we’re talking practical, tangible examples of how to choose integrity and trust your own knowingness. Real-world biz examples.

Because I know some (myself included) need concrete examples in order to visualize and fully integrate.

I talk about:

• Why I said “no” to a powerful title for last week’s episode that followed copywriting best practices

• How I really felt the last time I discounted my program and why sometimes you don’t know what’s in integrity until you do it

• The best practice for sales calls I intentionally DON’T do (which are taught by mentors I highly respect)

• Where inequity was showing up in my Archetypes Quiz and how I’ve begun to make it more inclusive

Listen in. Deeper support from me:

• Have something important to say in the world but feel messy in your messaging? Last call for my 3-month, invite-only Messenger Mastermind! Starts February 3rd. It’s like 1-1 support in an intimate group setting for women coaches ready to feel solid, clear, and like others connect to what they’re saying. 4 spots left. Book a time before Jan 30 to chat here. 

• What’s your Messenger Archetype? Take the quiz. 

What ways do YOU lead with integrity in your marketing? Let me know over on Instagram. 

Warmth, Adria