Sales Transformation

#626 S2 Episode 495 - NOT ONE TOO MANY: Collective Personality Insights for Multiple Decision Makers

Apr 11, 2023

06:29

IT’S NOT JUST ONE PERSON AT ALL

Collin is back with Shawn and today, they talk about personality insights in a “collective” way. First, Collin explains that though Humantic brings a lot of insights that are very useful, you still need to do some research on the company side. Then he discusses that Humantic doesn’t only provide insights on one person because when you are in a room with multiple decision makers, it can provide you with collective insight on how to handle these many personalities. Learn more in detail in this latest episode of Sales Transformation.

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TRANSFORMING MOMENTS

COLLIN: WHY MOVE TO HUMANTIC?

“You still need to know like the company, the org chart, the people that you're selling to the stakeholders, all of that stuff. You need to know what they do, who they serve, who their customers are, who their competitors are, you still need to know all that stuff.”

COLLIN: EVERYBODY HAS A PERSONALITY TYPE

“The person is the most important thing in the sales process, it's human to human, and so knowing what they value most, what you should or shouldn't do, or even knowing if you're selling to a group of people, which can become more challenging, hey, there are five people in the room, virtually or in person, they all have different personalities, then what do I do? We’ll actually analyze that committee for you to give you the collective personality.”

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