
The Powers That Be: Daily
NFL Media Mysteries & Peyton’s Prophecies
Aug 28, 2024
John Ourand, a sports media expert, delves into the biggest NFL storylines for the upcoming season, including Tom Brady's new role in broadcasting and the impact of Netflix on NFL viewership. Peyton Manning joins to discuss his thoughts on the evolving sports media landscape and his journey post-retirement. They explore how politics and new platforms influence fan engagement. Plus, a sneak peek at John's new podcast, featuring more insights from Manning.
24:10
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Quick takeaways
- The NFL faces potential viewership declines this season due to political events and programming changes from a prior writers' strike.
- Tom Brady's transition to broadcasting brings high expectations regarding his charisma and engagement ability, unlike Peyton Manning's successful media strategy.
Deep dives
NFL Viewership Trends and Election Impact
NFL viewership typically declines during election years, with historical instances showing this trend correlating with political events. It was noted that while the NFL dominates TV ratings, particularly having many of the top viewed shows, any drop in numbers prompts significant concern within the media landscape. Additionally, this season, the NFL may experience viewership challenges due to programming changes resulting from a prior writers' strike. Specifically, the shift of Monday Night Football from simulcasting on ABC back to being exclusive to ESPN is anticipated to contribute to a decrease in audience numbers.
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