Everlane And Reformation Under Fire, Ty Haney Is Back At Outdoor Voices, And What’s Next For Kristen (Ecomm Noms Finale)

And get your tissues. Because this is the last episode of Ecomm Noms. Kristen is off to do big things at Shopify. 

• Why Everlane and Reformation are under fire.
• Ty Haney is back at Outdoor Voices.
• What’s next for Kristen.

Show Notes & Links:

• [1:11] Some of the brands being criticized for exclusionary cultures.
• [4:57] Why brands need values.
• [8:34] Outdoor Voices’ BOD overhaul.
• [11:00] Brands who truly live out their values.
• [14:23] Where you can catch Kristen next.
• Kristen LaFrance on Twitter
• How DTC startups fall flat in marketing their values
• Tyler Haney Returns to Outdoor Voices With a New Vision—One That Starts With a Female-Led Team
• Everlane’s Convenient Transparency