S5 Ep377: Dumb Names They Give Men’s Products & How the Military is Using Sci-Fi Writers

Apparently, marketing companies think guys are idiots. Bethany’s going through a list of products marketed towards men and the insane names they give them to reinforce this gender panic. ("Big Ass Brick of Soap” in the scent “Victory,” we’re looking at you.) Then, Kathleen discusses how the US military is looking to science fiction writers to predict how future wars will look, and we’re not the only country doing it! Plus, the most boring home decor release ever, and how someone seems to have slipped into an alternate reality.

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BETHANY’S SOURCES:

https://slate.com/human-interest/2011/04/dove-s-go-sleeveless-ad-campaign-creates-body-anxieties-women-didn-t-know-they-had-and-sells-them-the-solution.html

KATHLEEN'S SOURCES:
https://onezero.medium.com/the-u-s-military-is-turning-to-science-fiction-to-shape-the-future-of-war-1b40d11eb6b4
https://futurism.com/from-sci-fi-to-reality-the-future-of-warfare
https://www.theguardian.com/lifeandstyle/2021/jun/26/project-cassandra-plan-to-use-novels-to-predict-next-war
https://bestlifeonline.com/historical-predictions/