Winning and Losing as a Team With Jerry Morgan: President & CEO, Texas Roadhouse | #ThePlaybook 480
Oct 21, 2021
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Jerry Morgan, President & CEO of Texas Roadhouse, shares the winning recipe for organizational success, key strengths for standing out from competitors, and the essential ingredients for brand growth. Explore his journey through the ranks at Texas Roadhouse and the core principles behind their legendary food and service.
Maintaining spectacular food, hospitable service, community partnerships, and facility maintenance is crucial for brand success.
Standing out from competitors requires a balance of authenticity and innovation.
Deep dives
Lessons from 'Made From Scratch'
Jerry Morgan discusses the key lessons learned from 'Made From Scratch,' emphasizing the importance of maintaining spectacular food, hospitable service, deep-rooted community partnerships, and a focus on facility maintenance. He highlights the value of consistency and execution similar to the Green Bay Packers' power sweep strategy, stressing the need to provide a great experience for guests.
Unorthodox Business Practices and the Value of Differentiation
Reflecting on previously questioned unorthodox practices like line dancing and fresh bread making, Jerry acknowledges their significance in creating memorable customer experiences and differentiation from competitors. He recognizes the importance of balancing authenticity with innovative approaches to stand out in the market.
Navigating Challenges and Success through Unity
In the face of challenges like the COVID-19 pandemic, Jerry emphasizes the resilience and adaptability of Texas Roadhouse. By prioritizing employee care, community partnerships, and evolving business models, the company thrived amidst adversity. Jerry underscores the significance of teamwork, clear communication, and adapting strategies to ensure ongoing success.
On this episode of #ThePlaybook, Jerry Morgan, President & CEO of Texas Roadhouse (NASDAQ: TXRH), sits down to chat about:
[1:10] - The winning “recipe” that helps to keep organizations fundamentally sound
[2:42] - Why separating yourself from competitors with a few key strengths is essential
[6:20] - How his experience working his way up through the ranks at Texas Roadhouse has prepared him to keep their tradition for “legendary food and legendary service”
[14:01] - The three key ingredients for their brand’s continued growth
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