202. Loren McClure — Delivering Fuel to Doorsteps With FuelUp

Season 7 Episode 3: In this episode, Pete Codella, managing director of business services at the Governor's Office of Opportunity, talks with Loren McClure, chief executive officer of FuelUp. 

McClure shares his entrepreneurial journey with FuelUp, an innovative gas delivery service that offers convenient and cost-effective refueling for vehicles, boats, and equipment by price-matching local gas stations and operating lean with Utah Department of Transportation-certified trucks. The service, modeled after a Middle Eastern concept, caters to business owners and high-net-worth individuals and recently surpassed 200 cars serviced.

He shares insights into the service's growth, emphasizing its word-of-mouth marketing strategy and potential for expansion. McClure highlights the challenges of co-founding the business with family, the role of Utah’s supportive entrepreneurial community in accelerating growth, and the company’s goals to achieve $10 million in revenue and expand offerings to include snacks, drinks, and mobile convenience store services.