Building an email list is super important for your business. Why? Well, getting more Instagram followers or Facebook page likes is nice, but you're building your audience on borrowed land. Your email list is something YOU own. But, if you’re starting your email list from scratch, it can feel a bit pointless at the start. You feel like you’re just emailing crickets - and that nobody cares. This episode, I’m looking at a few reasons you should start building your email list, like yesterday. Follow me on Instagram: @stephtaylor.co