The Unofficial Shopify Podcast Why Shopify’s Planet App is Good for Business (and the Earth)
Jan 28, 2025
David Vranicar, Shopify’s sustainability operations lead, discusses the innovative Shopify Planet app designed to help merchants achieve carbon-neutral shipping effortlessly. He emphasizes the app's potential to enhance brand trust and boost conversions through sustainable practices. Vranicar also addresses the importance of transparency in combating greenwashing and the app’s role in fostering genuine climate action among businesses. Additionally, he highlights how easy implementation can lead to significant environmental impacts while satisfying eco-conscious customers.
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Use Shopify Planet for Sustainability
- Shopify merchants can use Planet to offset their carbon footprint.
- The app helps make sustainability accessible to all businesses.
Planet Simplifies Carbon Offsetting
- Shopify Planet helps merchants offset shipping emissions with verified carbon credits.
- It simplifies a complex process, acting as a sustainability team for merchants.
Combat Greenwashing with Planet
- Combat greenwashing by using Shopify Planet's verifiable carbon offsetting.
- It offers transparency and legitimacy to sustainability claims.