In this episode of the Destination Marketing Podcast, Adam is joined by Charles Lammers, Creative Assets Manager at Wyoming Office of Tourism. Listen to learn why it’s important to have an asset management system, and how it can be helpful to those who are trying to market the destination.

"When tourists visit our state, they're visiting our communities and local businesses as well. We want the tourists and the local residents to feel the same kind of sentiment about being good stewards in this area." -Charles Lammers

Visit Wyoming

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The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.

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158: The Importance of Asset Management with Charles Lammers