“The business systems you need to that help earn more, work less and enjoy your life.” with Paul Wright

In this episode of The Ultimate Dental Podcast, Dr. David Moffet interviews Allied Health Professional Coach Paul Wright, a physiotherapist whose Practiceology™ business growth systems have helped thousands of allied health professionals around the world earn more, work less and enjoy their lives.… In this podcast interview, Dr. David Moffet interviews Paul Wright, a former physiotherapist, about building a successful physiotherapy business. They discuss the importance of understanding the true role of a business and how it should serve the business owner's life. They also highlight the common mistakes made by health business owners, such as failing to implement systems and processes, and not focusing on long-term wealth creation. They emphasize the need for consistency and routine in patient care, and the importance of non-clinical staff following established systems. The conversation also touches on the significance of sales and the transfer of enthusiasm in healthcare. In this conversation, Paul Wright discusses the importance of selling products in healthcare professions and the role of AI in improving business efficiency. They emphasize the need for healthcare professionals to focus on the best interests of their patients and provide them with the products and services that will benefit them. They also discuss the value of investing in AI technology to save time and improve business operations. The conversation highlights the importance of understanding the market and solving the problems that customers have. Overall, the conversation provides insights into how healthcare professionals can enhance their practices and create successful businesses. What you will learn: [01:20] Introduction and Background [04:29] Understanding the True Role of a Business [11:40] The Challenge of Retirement for Health Business Owners [19:46] The Importance of Systems and Processes [24:59] Consistency in Patient Care [26:27] Managing Processes, Not People [32:38] Sales in Healthcare: Transferring Enthusiasm [33:36] Using Horror Stories to Emphasize the Importance of Treatment [34:07] The Importance of Selling Products in Healthcare Professions [35:49] Understanding the Market and Solving Customer Problems [39:34] Investing in AI to Save Time and Enhance Business Operations Takeaways Understanding the true role of a business is crucial for success. Implementing systems and processes is essential for consistency and routine in patient care. Non-clinical staff should follow established systems to ensure a smooth operation. Sales in healthcare is about transferring enthusiasm and providing the best outcome for patients. Long-term wealth creation should be a focus for health business owners. Healthcare professionals have an ethical obligation to provide products and services that are in the best interest of their patients. Selling products in healthcare professions can enhance the patient experience and improve business profitability. Investing in AI technology can save time and improve business efficiency. Understanding the market and solving the problems that customers have is crucial for business success. Successful people spend money to save time and invest in tools and resources that can help them achieve their goals. Sound Bites "Success to me is an empty diary. Freedom to do what I want, when I want, where I want." "In dentistry, 95% of dentists reaching the age of 65 in their own practice can't afford to retire". "The best businesses have the best systems in them." "It's manipulation if it's in your best interest and not theirs." "Successful people spend money to save time."