TechCrunch Startup News Social media startup Fizz sues Instacart and Partiful for trademark infringement over new Fizz app
May 12, 2025
A social media startup is taking legal action against Instacart and Partiful over trademark infringement. The controversy arises from a new app also named 'Fizz' aimed at party deliveries. The startup emphasizes the importance of brand identity, especially among Gen Z. Tune in to hear the implications for branding in the crowded tech landscape!
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Fizz Sues Over Trademark Infringement
- Fizz, a Gen Z social app founded in 2020, is suing Instacart and Partiful over trademark infringement using Fizz's name for a party app.
- They allege direct competition and bad faith intent by Instacart to exploit Fizz's brand recognition and domain name.