102: What Mixed Reality Really Means for Your Brand

Mixed reality is how your customers want to interact with your brand. Why haven’t you made it there yet?

 

In this episode, I interview Taj Forer, Cofounder & CEO at Fabl, and Daina Middleton, advisor to Britelite, about what mixed reality means for agencies.

 

What we talked about:

 

- What mixed reality is & isn’t

 

- How the last 9 months have accelerated technology

 

- The importance of putting customer experience first

 

- How agencies should respond to mixed reality

 

- Tons of examples of successful pivots into mixed reality

 

To hear more from Innovative Agency owners, listen to The Innovative Agency podcast on Apple Podcasts, Spotify, or on our website.