Twenty Thousand Hertz

Recalculating: The surprising lives of GPS voices

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Jan 25, 2023
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ANECDOTE

Karen's GPS Voice Journey

  • Karen Jacobsen recorded a massive 50-hour script to create the Australian GPS voice used worldwide.
  • She discovered her voice was in GPS devices two years after recording when friends recognized it on their GPS units.
ANECDOTE

Financial Hardship and Rebirth

  • Karen and her family faced six-figure debt during the global financial crisis but overcame it with family support.
  • This low point motivated Karen to embrace her GPS voice identity and build a new career around it.
INSIGHT

Voice as a Human Connection

  • Karen realized that people feel connected to her GPS voice as if it were a companion.
  • This realization gave her a sense of impact beyond fame, inspiring her motivational speaking career.
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