Second Life

The Who What Wear Podcast: The White Lotus Costume Designer Alex Bovaird on Season 3’s Designer-Loving Blondes, the Catalog-Worthy Ratliffs, and Chelsea’s DIY Expat Style

Mar 26, 2025
Costume designer Alex Bovaird, known for her work on HBO's The White Lotus, shares her insights into crafting the show's distinctive visual style. She reveals how she brings each character to life through careful costume choices, from sourcing custom Jacquemus looks to designing 34 unique hotel staff uniforms that honor Thai culture. Alex also discusses the collaborative journey of creating the Ratliff family's wardrobe and the significance of accessories in storytelling, showcasing the artistry behind iconic party scenes and character-driven fashion.
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ANECDOTE

Career Beginnings

  • Alex Bovaird's costume design journey began with a film apprenticeship in 2008 after working in fashion and production.
  • Her collaboration with Mike White started on the film 'Brad's Status' before 'The White Lotus'.
INSIGHT

Costume Inspiration and Research

  • 'White Lotus' costumes blend realism with a heightened sense of occasion, inspired by vintage resort editorials.
  • Social media provides costume research insights into aspirational dressing for vacations.
ANECDOTE

Boat Ride Arrival Scene

  • The boat arrival scene has become a key moment for establishing characters through costume since Season 1.
  • Mike White collaborates closely on these initial looks to ensure they represent each character accurately.
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