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In today’s podcast, I interview Sindhu Srivastava and she shared her amazing journey as an entrepreneur, immigrant, and woman of color. She walks us through her upbringing in a mixed-faith family, the transformative power of education, and her relentless pursuit of excellence. The interview highlights Sindhu's academic success, her migration to the US to escape societal norms, her career path in data analytics and entrepreneurship, and the challenges she faced along the way. It also emphasizes the importance of resilience, adaptability, determination, and authenticity in navigating personal and professional challenges. Overall, Sindhu's story serves as an inspiration and offers insights into data analytics, acquisition entrepreneurship, and leadership.
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Sindhu Srivastava is the CEO of We Crush Events, a mid-market company that organizes world-class events. She is also the CEO of Meaningful Data, a strategic data and analytics services company that works with organizations that want to maximize ROIC and/or Free Cash Flow. We Crush Events' exponential growth will come from the data-driven business decisions Meaningful Data will provide.
She is also a Silicon Valley data executive with nearly two decades of analytics experience. She has led analytics teams at all of her startups, all of which went IPO, in addition to leading analytics teams at large tech companies. Sindhu also has an MBA from The Wharton School, an MS in Engineering from The Ohio State University, and a B.Tech from IIT Madras.
13:14 - “I was a fighter. I just wasn’t there to give up.” - Sindhu Srivastava
20:21 - “I think, as a human race, we tend to prioritize being nice over being truthful and over being authentic.” - Sindhu Srivastava
20:45 - “And I find that a lot of people kind of wish them away... Without actually taking a deep look at themselves and saying, who are you truly?” - Sindhu Srivastava
21:17 - “It's very apparent to me that that's me. I have these racist and sexist tendencies that I have to overcorrect for with mindfulness. And even as a kid, because that's what I was learning at school, like, you know, the honesty bit was really, really apparent to me.” - Sindhu Srivastava
30:30 - “I'm a hustler... I thrive when you throw me into a bullshit situation because I'm going to fight my way out of it. That's when my superpowers start showing up left right and center.” - Sindhu Srivastava
36:15 - “What having kids does to you is, it opens up dimensions that you didn’t even know where there. So literally, I started leaning into my more emotional side. And for an Indian engineer to acknowledge that she has feelings is a utopian idea.” - Sindhu Srivastava
45:34 - “The first question she asked me in our one-on-one meeting is, ‘Sindhu, what is a lead? Is it a person or is it an account?’ This was the VP of Analytics.” - Sindhu Srivastava
51:36 - “Business is nothing but how much revenue are you making? How much are you spending to make that revenue? And is there something left over?” - Sindhu Srivastava
52:33 - “I understood pretty much because I'm an analyst and that's how I grew in my career. Like the way I grew to be a leader of analytics was to help my companies generate that profit. How much are you spending? How much are you generating? Is there a difference and how do you grow that?” - Sindhu Srivastava
Connect with Sindhu Srivastava on LinkedIn
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