On this episode of the Casey Adams Show, Max Siegelman, founder of Siegelman Stable, shares his journey of creating a sports luxury fashion brand from his dad's racehorse stable. He talks about the importance of sticking to his dad's brand story and the art of strategic seeding and how it can help grow a brand without spending money on advertising. Learn more about Siegelman Stable: https://siegelmanstable.com/ Follow Max Siegelman on Instagram: https://www.instagram.com/max_siegelman/ Follow Siegelman Stable on Instagram: https://www.instagram.com/siegelmanstable/ - Subscribe to The Casey Adams Show on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-casey-adams-show/id1328795944 Follow Casey on social media: Instagram: https://www.instagram.com/casey Twitter: https://www.twitter.com/CaseyAdams  TikTok: https://www.tiktok.com/@caseyadams YouTube: https://www.youtube.com/@CaseyAdams - Follow The Casey Adams Show on social media: Instagram: https://www.instagram.com/caseyadamsshow Twitter: https://www.twitter.com/CaseyAdamsShow TikTok: https://www.tiktok.com/@caseyadamsshow YouTube: https://www.youtube.com/@CaseyAdamsShow Learn more about your ad choices. Visit podcastchoices.com/adchoices