The SportsGrad Podcast #65: Morgan Todd (Maple Leaf Sports & Entertainment) - The Business of Team Ownerships
Could you imagine managing the commercial strategy and partnerships of four major sports teams in the NBA, Major League Soccer, Canadian Football League and Ice Hockey?
That’s the dream reality for Morgan Todd – Manager, Strategy, Global Partnerships at MLSE!
In our first direct call to Toronto Canada, we hear from Morgan on how she used a degree in psychology to launch her career as a sports marketing strategist.
Morgan shares with us her fan activation ideas without attendance, the process of making up value with commercial partners in a COVID impacted year and the most essential roles in sport that are growing in 2021.
Morgan also discusses the old way and now the new way of getting a job in sport, the standout qualities she looks for when adding talent to her team and her unforgettable experience as part of the Toronto Raptors 2019 NBA Championship.
Tune in to gain an incredible insight into what might just be the coolest job so far on the SportsGrad Podcast!
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Become a member: https://www.sportsgrad.com.au/membership
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