In this episode, Kate Scott-Dawkins, Jeff Foster, and Nidhi Shah explore the escalating US-China tariff situation, its impact on industries like automotive and technology, and how businesses are navigating uncertainty. They also discuss the resilience of the financial services sector, shifts in consumer behavior, and the broader implications for globalization and advertising trends.

Disclaimer: Since recording this episode, a 90-day pause on tariffs has been announced, along with adjustments to tariffs on China. While these developments may temporarily ease tensions, the topics discussed—such as long-term impacts on industries, consumer behavior, and globalization—remain highly relevant.

Key Topics Discussed:

US-China Tariffs: Impacts on key industries like autos, apparel, and tech.
Globalization Under Strain: Challenges to specialization and self-sufficiency.
Financial Services Resilience: Growth despite inflation and economic uncertainty.
Advertising Trends: Small business challenges and the rise of "Made in America" messaging.
Sports Advertising: Super Bowl, World Cup, and Olympics sustaining demand.

Chapters:

00:00 - Disclaimer

00:16 - Episode Overview and Tariff Discussion

02:18 - US-China Tariffs: Impacts and Retaliation

05:45 - Industry-Specific Challenges: Autos, Tech, and Apparel

09:51 - Globalization Under Strain and Manufacturing Shifts

12:00 - Small vs. Large Business Responses to Tariffs

15:25 - Impact on Sports and Live Event Advertising

19:30 - Financial Services Sector Resilience and Outlook

1, 2, 3, 4... I Declare a Trade War