Summary

The podcast episode features a lively discussion between Kyle and Michael, focusing on various aspects of the fitness industry, particularly the nuances of brand management and marketing strategies within niche markets like fitness expos. The conversation revolves around a specific incident involving REP Fitness, which faced consequences for not obtaining permission to use Arnold Expo's branding on their merchandise. This led to a broader discussion on the importance of adhering to brand guidelines and the potential financial implications of such oversights. They also touched on upcoming events like HomeGymCon and shared their personal experiences and insights on product reviews and the dynamics of community engagement within the fitness industry.

Outline

00:00 Controversy and Exclusion: Rep Fitness at the Arnold Expo
07:48 Possibility of Participation: Strongman and Grip Competitions
20:22 The Future of Kabuki Strength
26:38 Favorite Cable Attachments for a Cable Tower Setup
32:52 Mount Rushmore of Cable Attachments
39:13 Angles90 Handles: Love or Hate?
48:07 The Frustration with Affiliate Links
54:15 DIY Pieces That Should Be Brought to Market

Follow Michael on IG: https://www.instagram.com/nicelikemike__/

Follow Kyle on YouTube: https://www.youtube.com/channel/UCFGCfbYPyFpITa0mbwbTmhA

Follow Kyle on IG: https://www.instagram.com/kaizendiygym

Ask Forgiveness, Not Permission: When Home Gyms Meet Strict Rules