My guest today is an expert in climate communication.
Her name is Katherine Duarte, and the reason I fist noticed her, was because she was a fresh breath on my Instagram feed. I noticed that she shared important, serious and very interesting stuff about climate and sustainability, but she did it in a very funny way.
Today we discuss the complex, difficult, but very interesting topic about how to communicate hard issues like climate change.
Katherine has her very own approach where she mixes in humour and relatebility with the hard facts. She has a very interesting career journey behind her, going from academia, via teaching and media, to now helping businesses communicate better about their sustainability initiatives without greenwashing.
Links:
Katherine's LinkedIn profile.
Katherine's Instagram profile greenkathyta
For more information about what I'm up to in my own business, check out Bycause.co
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