The incredible impact of positive storytelling!
In Episode 10 of UnoTumbler Stories, we are in conversation with Dhimant and Anu - the amazing founders of The Better India! Irked by the negative news being churned out by traditional media, they decided to build a platform focused only on positive stories - stories of change makers, stories of social impact. And what started off as a side project in 2008, has now become the world's largest solutions driven impact platform!! Dive deep into the story of this husband-wife founder couple - who have built a social impact venture which leverages internet, drives large scale impact and is also a for-profit company!
Learn more about how they started off, how everyone around them thought they were crazy and how they built a company for which there was no playbook! Hear about their revenue engine, their fundraising/D2C journey and their wonderful (and fully remote) team! Since their inception, TBI has covered a staggering 100K+ real life positive stories. With 3Bn+ social media impressions and video views - TBI today reaches more than 200mn people each month! And their impact? From Farmers coming out of poverty to Slum schools getting funded. From fighting drought in certain regions to providing water and sanitation in villages - watch as they recount incredible tales of the impact that they have enabled!
Winner of the Rajyostava award, the highest civilian award in Karnataka and the Women changing India award by Niti Aayog - the accolades keep coming. But the best part? Even after all this - they are still humble and ever so grateful for the impact they have been able to create, all with the incredible power of positive storytelling!
Learn more about them here:
- Anu: https://www.linkedin.com/in/anuradha-kedia-b687823/
- Dhimant: https://www.linkedin.com/in/dhimant/
- Website: https://www.thebetterindia.com/
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