Episode 284: Jordan Scott - Founder & CEO, Cobble

For non-technical founders, the thought of building a tech startup might seem very intimidating and downright impossible. But for Jordan, what started out as a blog with editorial recommendations evolved to something much greater and to kickstart her product, she kept it simple. She thought through how the product might work by drawing rectangles of each screen. Later, she would learn that she was actually wireframing and that led her to a point where she could narrow things down and then have an MVP built. It’s advice that she shares in this podcast and hopefully, it will be an inspiration for others to just get started down the entrepreneurial path. You don’t need to be technical to build a product, as long as you are able to articulate the vision to those who can build it. Cobble is solving that long standing problem that we’ve all experienced - what do you want to do tonight? Which often leads to the response - I don’t know, what do you want to do? Cobble is an app that ends decision fatigue for couples or groups and solves this problem through the combination of curated content and a suite of social decision making tools. In this episode of our podcast, we cover: * The pros and cons of being a solo founder. * Jordan’s background story and her career in media, plus what led her down the path of leaving CBS News to launch a company. * All the details on Cobble and how it works, plus how the company was able to have a successful launch during the height of the pandemic. * Building a product that serves multiple markets and advice on scaling. * How to lead as a startup CEO. * And so much more. If you like the show, please remember to subscribe and review us on iTunes, Soundcloud, Spotify, Stitcher, or Google Play.