Part 2: What Product Marketers Can Learn From Rockstars w/ Harvey Lee (VP of PMM at the Product Marketing Alliance)

Harvey Lee is the VP of Product Marketing at the Product Marketing Alliance. He's also a musician and spent lots of time in the music industry. I'm a musician too, so we geeked out about all things rock n' roll—history, specific bands, moments in time—and tweezed out what we felt PMMs could learn from them.

Here are some specific topics we covered:

• Why bands pivot and change their sound
• Why legacy bands endure
• The effects tech shifts in music and how success is measured
• Why good bands fail
• How to spot a rockstar at your company

Here's part 1 of this episode: Podcast

Follow Harvey: LinkedIn

Learn more about Harvey's new book, 'Backstage Pass': Website

Continue the conversation with me: ⁠LinkedIn⁠ | ⁠TikTok⁠ | ⁠Twitter⁠

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