Digital economy creates new jobs you haven't heard of!
Jan 2, 2024
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Explore the new professions in the digital economy like e-commerce livestreaming and the impact of remote work. Discover the unique business model of live stream commerce in China and its applications beyond product sales. Learn about navigating the changing trends in the digital economy and the danger of static electricity in broadcast machines.
The digital economy is creating new job opportunities in streaming, ecommerce, and multi-channel networks, offering creative individuals the chance to create jobs for themselves and others worldwide.
Young people are embracing new professions in the digital economy, seeking self-value, income, and enrichment in their lives, reflecting the transition to a skill-based labor market and the shift from population dividend to talent dividend in China.
Deep dives
Digital Economy and Job Opportunities
The podcast discusses the rise of job opportunities in the digital economy, specifically focusing on e-commerce livestreaming and multi-channel networks (MCNs). This new industry is creating various job roles, including hosts, copy editors, video and audio editors, providing opportunities for creative individuals to create jobs for themselves and others. Workers in the digital space can find jobs worldwide, reducing limitations of location and commuting. Major tech firms like Amazon are actively recruiting remote workers, expanding their reach and finding skilled individuals globally. The podcast highlights the Chinese Academy of Personnel Science report, which highlights the significant changes and new professions emerging in the digital economy. It reveals that young and middle-aged adults are the main workforce in these new professions, with various specialized occupations being added to the Chinese occupational classification. This trend reflects the vigorous development of China's digital economy and the emergence of specific roles like live stream product selectors, live stream atmosphere creators, and live stream control room operators.
The Shift Towards New Professions
The podcast explores the growing trend of individuals, particularly young people, embracing new professions outside of their traditional industries. The Chinese occupational classification has added 160 new occupations, with 97 of them being marked as digital occupations. The report indicates that young people show a strong interest in these new professions, aiming to realize their self-value, seek considerable income, and enrich their lives through doing what they are truly interested in. The transition from a quantity-based labor market to a skill-based labor market is reflected in the shift from population dividend to talent dividend. China's expansion of college education has equipped young workers with the ability to learn and adapt, enabling them to embrace new skills and professions. The podcast also mentions the transformation and adaptation required for traditional companies to thrive in the digital economy, as well as the potential global impact of this shift.
Interactive Live Streaming and Career Opportunities
The podcast delves into the unique aspects of live streaming as a popular and successful business model in China. It emphasizes the interactive nature of live streaming platforms, which not only enable content consumption but also facilitate socialization and commerce. The integration of various needs, such as content, socializing, and shopping, within a single platform has made it possible for users to have a personalized and interactive experience. Beyond selling products, these platforms are driving changes in traditional professions. For example, job placement services have shifted to live streaming for one-on-one explanations and real-time interactions. The podcast highlights the success stories of people who have embraced new professions in the digital economy, showcasing the versatility and growth opportunities available. It also mentions the changing structure of China's labor market, with the focus shifting towards skills and specialization rather than quantity.
The digital economy has created many jobs previously unheard of. In fact, many of us outsiders to the industry still don't know the ins and outs of these new professions in streaming, ecommerce and Multi-Channel Networks, or MCNs. / Static can be a clingy nuisance in our lives, especially in the dry winter season. Should we bother to do something about it (20:37)? On the show: Laiming, Niu Honglin & Brandon Yates
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