In this episode of Shortlisted, Dr Heidi Gardner and David Harvey explore how professional services firms can use collaboration and sector strategy to drive real growth. Drawing on their research and hands-on experience, they reveal what makes a sector-led approach succeed and how firms can avoid turning it into a branding exercise.
They unpack the cultural shifts that enable smart collaboration, the practical steps BD and marketing teams can take to turn strategy into daily behaviour, and how leaders can judge whether investment in sector programs will deliver meaningful returns. Heidi and David also discuss the leadership styles, governance structures, and partner engagement required to build momentum and overcome internal resistance.
Credits: Music by Grand_Project from Pixabay
Produced by Kwame Slusher Audio
Shortlisted - Conversations on building professional services firms