

Powerful Positioning & Crafting Irresistible Sales Pitches | April Dunford (Ambient Strategy, Huawei, IBM)
🎙️ Join us for an enlightening conversation with April Dunford, positioning expert and author of "Obviously Awesome," as we deep dive into the world of positioning, sales pitches, and product messaging.
With a wealth of experience working with startups and larger companies, April shares her invaluable insights and practical strategies for honing your positioning and mastering the art of sales pitches. 📊🚀
👉 In this episode, we explore:
- The critical role of positioning in creating a strong market presence
- The five essential components of successful positioning
- How to transition from product features to compelling value propositions
- The intersection of product positioning, sales pitches, and marketing strategies
- Overcoming common challenges when refining your positioning
- April's new book on crafting effective sales pitches
Tune in for a masterclass in positioning and sales strategies that can transform your business and drive growth. Don't miss this opportunity to learn from one of the foremost experts in the field! 📈🚀📣
🔗 Where to find April Dunford
- 🆕 Latest book: Sales Pitch: How to Craft a Story to Stand Out and Win
- 💜 Previous book: Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- Twitter: https://twitter.com/aprildunford
- Linkedin: https://www.linkedin.com/in/aprildunford/
- Website: https://www.aprildunford.com/
📊 Where to find June
- Twitter: https://twitter.com/JuneDotSo
- Linkedin: https://www.linkedin.com/company/juneso
- Website: https://www.june.so/
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