Welcome to Strategy Skills episode 526, an interview with the author of Ping: The Secrets of Successful Virtual Communication, Andrew Brodsky.

In this episode, Andrew shares the nuances of effective virtual communication in the workplace. He introduces the PING framework (Perspective Taking, Initiative, Nonverbal Behavior, and Goals) and discusses how different communication modes suit various objectives. Andrew also touched on strategies for maintaining creativity in virtual settings, building trust in remote teams, and the importance of leading by example even in a virtual environment.

Andrew Brodsky is an award-winning professor at The University of Texas. He is an expert in workplace technology, communication and productivity and serves as the CEO of Ping Group. Andrew earned a PhD in organizational behavior from Harvard Business School and BS from The Wharton School. He currently lives with his wife and two rescue dogs in Austin.

Get Andrew’s new book here: https://rb.gy/ikgmit

Ping: The Secrets of Successful Virtual Communication

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Dr. No by Percival Everett