Franchise Euphoria Harnessing Your Emotions with Masha Malka
Masha Malka is a successful entrepreneur, best-selling author, international speaker, and a mentor to thousands of people around the world. Masha’s had an unconventional start to life, when her family fled the Soviet Union as Jewish refugees when she was just 17 years old. Since that time Masha became the best-selling author and founder of The One Minute Coach™ educational system, has worked as an executive coach for over 15 years, built a successful import and distribution company, taught Business Leadership at MUIC, won Ballroom competitions, and received her Master’s Degree in Higher Education while raising three children. Her newest book, The One Minute Coach to Mastering Your Emotion addresses the timely topic of how emotions either serve us or hold us back.
Key Takeaways:
[0:22] Today’s episode features Masha Malka, an entrepreneurial coach and author, whose colorful past will inspire anyone who listens.
[2:30] Josh welcomes Masha to the show.
[3:15] Masha started coaching because she wanted pass her understanding the challenges of being an entrepreneur and actually be able to “talk the talk” with anyone who needed her expertise.
[5:50] Today, it is easy to get bogged down with the massive amount of information out there. Find the information that is relevant to you, then actually apply it in order to achieve success.
[7:00] Masha goes through her upbringing in the Soviet Union, and how easy it was to go about life without knowing that there was anything better or different outside of her surroundings.
[10:45] Masha gives a lot of credit to her parents for getting them out of the Soviet Union, especially their mom who kept applying for their family to leave.
[13:30] Masha’s family was able to come to the US because of a relative who vouched for them. They were able to gain citizenship five years later.
[19:08] Life really is about struggles; that’s what makes us grow and learn.
[22:30] Masha got her start in the entrepreneurial world in the community she currently lives in in south Spain. One day at an international supermarket, she noticed they didn’t have a Russian section and Masha jumped on the opportunity.
[23:45] One of the most important aspects in selecting an entrepreneurial field is identifying the need for that product or service.
[27:30] Masha’s passion for entrepreneurship blossomed from the creation of her business. Being able to create something out of nothing and adding value to the world is so gratifying.
[29:30] It is easy to get discouraged by others around you who have always known what they wanted to do in life and have clear-cut goals, but life is constantly evolving, and you just have to look for the need in the world when an opportunity presents itself.
[33:14] When Masha was doing a lot of seminars, she would notice that people would spend all this time and money coming to seminars but then go back to their day-to-day life without applying the things they learn. She challenged herself to change this.
[35:50] The concept of her first book, The One Minute Coach: Change Your Life One Minute at a Time, is that each chapter only takes one minute to read and apply with the hope of giving them a new perspective on things they maybe didn’t know or have forgotten.
[38:40] Now she has changed her focus helping others with decision making, which is what her new book The One Minute Coach to Mastering Your Emotion is about. She believes that if we stop being slaves to our emotions, it changes how we experience life.
[40:45] This is especially applicable for those in franchising who have to make tough and stressful decisions that affect their lives long-term.
[42:00] It is important to recognize that everything that happens to us is neutral until you give it meaning.
[44:15] If you would like to get in touch with Masha, you can email her at masha@mashamalka.com or visit www.mashamalka.com.
[45:25] Thanks for listening, and please, reach out to Josh anytime through email at josh@franchiseeuphoria.com. If you enjoyed this interview, please leave us a review on iTunes.
Mentioned in This Episode: