Melissa Alvares, VP of Marketing at MindBeacon, talks with host Jeremy Shere, Founder & CEO of Tribal Knowledge Podcasting, about:

The value of educating people seeking information about help with anxiety, depression, and other mental health issues about how online therapy works and why it works ...

The marketing value of supporting claims with data ...

The danger of trying to convert prospects who aren't ready ...

And much more!

The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.

Hosted on Acast. See acast.com/privacy for more information.