Bad Decisions Podcast

#40 How to make a living as a Content Creator with Jay Clouse

Jan 20, 2024

Jay Clouse, founder of Creator Science, shares insights on choosing the right type of content, balancing client work with personal content, must-have skills for a freelancer, having multiple revenue streams, and how to get started as a creator. They also discuss the impact of email lists, mastering outreach, audio vs video podcasts, predictions for YouTube in 2024, and Jay's goals for the future.

58:13

Creator website

Episode guests

Jay Clouse

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Highlights

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Building a successful creator business requires a strategy that includes both a discovery platform and a relationship platform.

Understanding business is crucial for freelancers, and investing in personal assets and systems can lead to long-term success.

Differentiate between discovery platforms and relationship platforms, focusing on developing valuable content instead of blindly following trends.

Deep dives

Building a Sustainable Creator Business

In this podcast episode, Jake Klaus, the founder of Creative Science, shares valuable insights on building a successful creator business. He emphasizes the importance of adopting a strategy that includes both a discovery platform and a relationship platform. Klaus highlights the necessity for freelancers to understand business and how investing in building assets and systems can lead to long-term success. He also discusses the power of email as a relationship platform and provides tips on how to effectively reach out to guests or collaborators. Klaus encourages creators to focus on creating great content and to continuously strive for improvement.

Overcome Fear of Outreach

01:35

The Importance of Client Selection in Growing a Business

00:37

Discovery vs. Relationship Platforms

02:53

Opportunities Beyond Audience Growth

01:01

Introduction

2min

Content Creation: From Freelancing to Courses and Podcasts

18min

The Importance of Continuous Improvement and Striving for Excellence

3min

The Importance of Recognizing and Fighting Entropy

19min

The Power of 'No'

9min

Analyzing a Prediction for the Future of Video Content

3min

The Importance of the Character Behind the Camera and Future Plans

3min

Favorite Social Media Platforms, Podcast Preferences, and Valuing Podcasts for Learning

2min

Jay Clouse is the founder of Creator Science, a media company supporting professional creators. With more than 50,000 newsletter subscribers and 2 million podcast downloads, Creator Science has grown into a leading voice in the creator economy. In this episode, we uncovered a lot of aspects of Jay's entrepreneurial journey, including insights on choosing the right type of content, balancing client work with personal content, must-have skills for a freelancer the importance of having multiple revenue streams, and advice on how to get started as a creator.

Episode 40 Timestamps:

00:00:00 Introduction

00:03:08 Jay's Entrepreneurial Journey

00:07:18 Choosing the Right Type of Content

00:12:40 Client Work vs Personal Content

00:14:54 Learning from Mistakes

00:17:15 Must have skills for a Freelancer or Creator

00:23:31 Best Way to Start Creating Content

00:31:26 Impact of Email Lists

00:33:30 Having Multiple Revenue Streams

00:40:42: Mastering Outreach

00:48:32 Audio vs Video Podcasts

00:50:30 Prediction for Youtube in 2024

00:53:35 Jay's Goal for 2024

00:55:06 How to get Started as Creator

00:55:59 Jay's Favorite Platform

Find out more about Jay:

https://www.youtube.com/@CreatorScienceYT

https://twitter.com/jayclouse

https://www.linkedin.com/in/jayclouse/

https://www.instagram.com/jayclouse/

https://creatorscience.com/

Join our discord server where we connect and share assets:

https://discord.gg/zwycgqezfD

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#creator #socialmedia #contentcreator #creatoreconomy #podcast #badxstudio #BadDecisionsStudio #BadDecisionsPodcast

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Bad Decisions Podcast

#40 How to make a living as a Content Creator with Jay Clouse

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Building a Sustainable Creator Business

Challenges and Skills for Freelancers

Choosing the Right Medium for Content Creation

Reaching out to Guests and Building Authentic Relationships

Predictions for the Future of Content Creation

Overcome Fear of Outreach

The Importance of Client Selection in Growing a Business

Discovery vs. Relationship Platforms

Opportunities Beyond Audience Growth

Get the Snipd
podcast app

AI-powered
podcast player

Discover
highlights

Save any
moment

Share
& Export

AI-powered
podcast player

Discover
highlights

Bad Decisions Podcast

#40 How to make a living as a Content Creator with Jay Clouse

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Building a Sustainable Creator Business

Challenges and Skills for Freelancers

Choosing the Right Medium for Content Creation

Reaching out to Guests and Building Authentic Relationships

Predictions for the Future of Content Creation

Overcome Fear of Outreach

The Importance of Client Selection in Growing a Business

Discovery vs. Relationship Platforms

Opportunities Beyond Audience Growth

Get the Snipdpodcast app

AI-poweredpodcast player

Discoverhighlights

Save anymoment

Share& Export

AI-poweredpodcast player

Discoverhighlights

Get the Snipd
podcast app

AI-powered
podcast player

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highlights

Save any
moment

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& Export

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highlights