Not long ago, I stayed at the Disneyland Hotel when I spoke the annual conference for Magical Vacation Planner.

As I like to do when I visit anything related to Disney, I paid attention so I could see what I could learn. This episode is devoted to those lessons I discovered while staying at the Disneyland Hotel.

Here are the six lessons:

Create the environment for the feelings you want customers to feel.

Make a great first impression.

Magic is created by the small things.

Tap into as many senses as possible.

Your people are your brand.

Find ways to surprise people.

Special thank you to Jeff Noel for contributing to this episode.

The Lament of Jesus