Hotels Get Smarter, Cars Win Digital and Alaska Air Faces Turbulence

Hotels are ditching instinct for data, car rental giants are quietly winning the digital war, and Alaska Airlines faces turbulence after an IT meltdown. On today’s Skift Daily Briefing, our new host, Sarah Dandashy, breaks down the latest shifts in hotel pricing strategy, the surprising power dynamics in online car rentals, and how tech failures are redefining airline reliability.

Articles Referenced:

• The New Science of Hotel Pricing
• Car Rental Companies Are Winning the Digital War with OTAs
• Alaska Airlines Delays Earnings Call After Tech Meltdown
• Honorable Mention: Good Morning Hospitality, A Skift Podcast
• Honorable Mention: @AskAConcierge on IG

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