Unlocking the Power of Emotional Branding: Insights from James Bond on “Leadership Powered by Common Sense” In the latest episode of “Leadership Powered by Common Sense,” host Doug Thorpe engages with advertising and branding expert James Bond to explore the concept of “brain glue.” This intriguing idea delves into the emotional connections that drive consumer […]
The post Brain Glue: The Key to Making Your Brand Stick | Ep 363 appeared first on Leadership Powered by Common Sense.