150: Are You Leaving Money on the Table by Skipping Out on Facebook Lives?

Find out whether or not you’re leaving money on the table by skipping out on Facebook Lives! Learn how to get more consistent, more viewers, and more engagement on your channels and whether or not you should be creating Lives. In this episode, I’ll do a deep dive into how it has helped grow my business and share some of the ways it could benefit your business.

Show Notes:  

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Partial Transcript (Read the Full Transcript HERE):

Hey, Goal Digger. Kimberly Olson here, welcome back for another episode. Today, we're going to talk about whether or not you're leaving money on the table by skipping out on Facebook lives. And this is a controversial topic because I know you know you know you need to do them, but it's wondering what to talk about, right? How to get consistent with it, how to get more people watching it? I totally get it. I've been there done that, but it's been a huge piece of my business growing at the level it's grown in the last few years. So we're going to really dive into that today. But first, a listener review from Michelle. She says, 'Kimberly is inspiring and very full of knowledge. She teaches you on a simple platform for everyone to understand and implement immediately. I would absolutely recommend her to anyone". Well, thank you, Michelle.

I so appreciate it. And please leave a review, send me a screenshot. I'd love to get that from you and give you a little gift as a thank you. So, as we talk about this episode, I want to challenge you. If you feel resistance around this topic, that is just a limiting belief. There's some story you're telling yourself that is holding you back. Whenever you feel resistance, there's something to it. You need to explore that. That resistance is a barrier. It's a wall. It needs to be broken. Okay? It's a ceiling. You need to smash through that ceiling, because it's a glass ceiling. And that thing that you feel resistance around is often the thing that you need to break through to have your breakthrough. So as you listen to what we we're going to talk about right now, I want to encourage you to be open-minded. Don't even worry about whether or not you can get the, you know, to become brave to hit that go-live button.

If that's been the struggle or you're thinking, "Oh, my kids are home. We're doing, you know, e-learning, there's no way I could go live", right? Oh gosh. I'm telling ya'. I gotta' just get in your face a little bit. That's a story, and it's not serving you. So let that ish go. You can find the time. You can find the place. You can find the topic. It's just you saying to yourself, "okay, I'm going to figure this out". But let's first talk about, are you leaving money on the table? Well, if you look at how much social media has changed in the last few years, the number one place that there's been growth is video. And it is the number one resource given by YouTube, Facebook, Instagram. It's their biggest investment that they are making in these platforms because video gets higher engagement.

It's better for your algorithm. It brings things to life for your audience.  And it's just going to really allow you to leverage the platforms, social media, to be able to grow your business.