Selling
That's what Episode 61 of The Construction Leading Edge podcast from www.constructionleadingedge.com is all about...
Ryan Lawson from Master Messaging (www.mastermessaging.com) and I cover a bunch of good material that will help you.
Topics covered in this construction podcast include:
- Common mistakes you probably make when selling.
- What it means to sell based on value.
- How do you determine the value you offer.
- Is it a value position or a value proposition?
- Is, Does and Means...and what you need to focus on.
- How can you sell in a low bid environment?
- The psychology of selling and decision making.
Resources mentioned in this construction podcast:
How to Communicate Value - Click here to download the free ebook
The Advanced Construction Leadership Community - Take your small construction business to the next level. Click here to learn how joining the ACLC will help you win.
The Construction Leading Edge Podcast