Side Hustle School Ep. 3205 - Q&A: “How do I license calming coloring pages to wellness apps?”
Oct 10, 2025
Transforming $2 art sales into lucrative B2B licensing deals is the focus here. A listener seeks advice on offering coloring bundles to wellness apps. Detailed strategies on packaging art for easy integration are discussed. The importance of connecting with the right contacts on LinkedIn for successful pitches is emphasized. Plus, valuable resources for listeners looking to monetize their creativity are shared. This conversation is packed with practical tips for aspiring side hustlers!
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Build A B2B-Ready Content Package
- Create a B2B-ready bundle with tagged themes and layered files so clients can implement and animate easily.
- Reach out on LinkedIn to heads of content or partnerships and establish contact before sending a proposal.
From Etsy Mandalas To Licensing Question
- Angela started drawing intricate mandalas during lockdown and sold printable PDFs on Etsy for $2–$3 each.
- She noticed meditation apps adding coloring features and wondered if she could license bundles to them instead.
Warm Up Contacts Before Pitching
- Start with relationship-building: message contact first and only send a proposal after they express interest.
- Target specific roles like head of content or partnerships rather than cold-blasting general inboxes.
