Austin shares his 3 step process for researching private companies. Public companies share a lot of data, but so do private companies, if you know where to look!

Time Stamped Show Notes:

[0:28] - Why research is important

[1:39] - Find interviews with employees or the leadership team

[5:30] - Customer data is a gold mine

[8:41] - Become a customer or watch reviews to get perspective

[10:28] - Don't forget the simple steps

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