

SPI 882: What's Working on YouTube Right Now
54 snips Aug 6, 2025
Discover the latest shifts in YouTube algorithms that could elevate your brand in 2025! Learn how to engage audiences with strategies for attracting return viewers, balancing broad and niche content, and the power of video series and live streams. Explore essential optimization techniques that go beyond outdated tactics. Uncover the dos and don'ts to adapt your content for today's platform while ensuring your channel thrives amidst evolving trends in the digital space.
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Pat Flynn's YouTube Success Story
- Pat Flynn started a new Pokemon YouTube channel five years ago and grew it to 1.76 million subscribers.
- He also launched a shorts channel with 1.9 million subscribers and a third channel nearing half a million subscribers.
Return Viewers Trump Watch Time
- YouTube now values return viewers more than just watch time.
- Engagement like comments and shares signals content value to the algorithm.
Use Audience Analytics for Series
- Use YouTube's audience tab to find videos that bring viewers back.
- Create video series to encourage viewers to return for the next episodes.