Blame it on Marketing ™ Marketing Motion doomed to fail | E25 with Justin Rowe
Aug 17, 2023
Justin Rowe, Founder and CMO at Impactable, discusses the factors that lead marketers to failure, the challenges of limited control over product and pricing, developing a collaborative relationship with marketing teams, the magic of retargeting, and the power of personal experiences and data in marketing strategies.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Challenges and Opportunities in Marketing
02:28 • 21min
Developing a Collaborative Relationship with Marketing Teams
23:08 • 2min
The Magic of Retargeting and the Importance of Learning in Marketing
25:37 • 2min
The Power of Personal Experiences and Data in Marketing Strategies
27:09 • 2min