

The Manager’s Playbook 015: Natalie Prospere – From Social Work to Grammy Awards, Artist Advocacy, Resilience, Building Careers, Music Strategy, and Championing Authentic Voices
Dec 23, 2024
In this engaging conversation, Natalie Prospere, a trailblazer in the music industry and co-founder of Good Company Records, shares her inspiring transition from social work to managing Grammy-winning artists. She candidly discusses the complexities of artist advocacy, the emotional toll of her past career, and the cultural influences that shaped her values. Explore the challenges of navigating relationships and trust in the music world while discovering how genuine connections can redefine success in an often chaotic industry.
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Early Management of Dance Group
- Natalie managed dancers early on, helping them get TV performances and music video cameos.
- She facilitated their industry connections and learned management basics while balancing a day job as a social worker.
Trust Over Experience
- Prioritize trust over expertise when choosing collaborators.
- Passion and support matter more than prior management experience in early stages.
First Artist Experience
- Natalie's first official artist was Scooter Smith, signed to Chris Brown's label.
- She navigated challenges after Chris Brown's scandal affected Scooter's career trajectory.