How Toilet Paper Broke the Supply Chain

We all experienced the Great Toilet Paper Crisis of 2020. Panic buying turned into shortages and empty shelves. And those who were lucky enough to find stock were confronted with the words “limit one per customer due to high demand.”

It’s no secret that supply chains were caught off guard when it came to essentials. However, many others harnessed the opportunity, evolved quickly, innovated, and adapted like never before. Join us for a discussion with Vice President of Open Learning at the Massachusetts Institute of Technology, Sanjay Sarma, where we will dive into this massive supply chain disruption and discuss those who emerged as winners, how supply chains continue to evolve, where innovation is headed, what it means for both brands and consumers - and why things will never go back to way they were.