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Startup Stories - Mixergy
#2263 Art.com’s A Rocky Road to Success
Feb 23, 2024
From building Art.com during the dotcom bust to selling to a bigger company and facing a lawsuit, the founder shares his journey. Learn about his latest venture, Fundify, aiming to simplify startup investing. Explore the challenges of the art business, the evolution of funding rounds, and the innovative solutions for fraud prevention in business transactions.
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Quick takeaways
- Adapting business models to meet customer needs is crucial for sustained growth.
- Diversification and strategic thinking are essential for successful startup investing.
Deep dives
Founding Art.com and Recognizing the Realities of Entrepreneurship
Art.com, founded by Joshua Chodnowitz, began as a way to provide a vast selection of art prints online. Chodnowitz recounts the challenges faced by the company despite its seemingly natural path to success. From early licensing deals to encountering the dot-com bust, Art.com navigated significant obstacles that reshaped its business strategy.
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Discover
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