Today's guest is the industry expert when it comes to email marketing and list building. After more than a decade working in the hospitality industry, Nicole Barrett decided to leave her role as Regional Director of Sales to launch the Travelpreneur Academy, which teaches travel and tourism professionals how to grow and harness their email list. In this episode, she covers email marketing from A-Z, starting with why email marketing is so effective, what her top tips are for creating a powerful lead magnet, and how to design the perfect email sequence that will get you more sales with your ideal clients.
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