Movie woes 🎞️ — Publishers want Big Tech to pay up. Ozempic ads are here, there, and everywhere. Are moviegoers tired of Pixar and superheroes?

Big Tech is learning (the hard way) that the internet isn’t one big free for all.

You’ve probably heard of Ozempic—the diabetes drug that has become a fave of celebs and border-hopping Americans for its weight loss capabilities—because it’s literally everywhere.

Twin box office flops this past weekend involving pillars of modern moviegoing—Pixar and superheroes—paint a concerning picture for studio execs trying to get butts in theatre seats.

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