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Why impatience may be Pierre Poilievre's only path to victory

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Jan 5, 2026
David Coletto, CEO of Abacus Data, emphasizes the importance of impatience for Pierre Poilievre, arguing that it could resonate with frustrated voters seeking change. He explains how a message of urgency is crucial for younger demographics feeling left behind. Sean Speer reflects on the last 25 years, identifying significant historical narratives like AI's transformative impact and the challenges posed by China. Together, they explore how these themes could shape future political landscapes and the necessity for thoughtful policies.
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INSIGHT

Reframe Leadership Around Urgency

  • Pierre Poilievre's weak favorability matters less if he convinces voters he's impatient on their behalf.
  • Reframing leadership as urgency rather than reassurance could neutralize his personal negatives.
INSIGHT

Reassurance Versus Transformation

  • Mark Carney benefits from a leadership frame of reassurance and competence.
  • In uncertain times, voters often prefer steadiness over transformative promises.
ADVICE

Make Impatience Tangible

  • Shift messaging from grievance to concrete urgency connecting to everyday delays.
  • Tie critiques to waiting for housing, healthcare, wages, and government action to validate impatience.
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