Google 'SEO freelancer UK' and after the adverts, at the top of page one, you'll find Shane Parkins.

In this episode, he shares his unique approach to keyword research, the first thing he does when improving a site's SEO, some quick wins you can apply to your website, and I ask him why some SEO agencies have a dodgy reputation.

As usual, we also have a couple of interesting sponsors and some breaking marketing news.

Connect with Shane on LinkedIn.
Visit Shane's website.

Intro music: Best Sneakers by Oakvale of Albion via Uppbeat.

Follow me on LinkedIn: https://www.linkedin.com/in/alex-thompson-copywriter/