In this inspiring episode, we sit down with Lisa Druxman, the creator of the wildly successful fitness franchise Fit for Mom. Lisa opens up about her humble beginnings, transforming her passion for fitness and the challenges of motherhood into a unique business model. From its launch in 2001, the innovative Stroller Strides program, a stroller-based workout for mothers, quickly went national due to its powerful sense of community and the vital support it offered to new moms. Today, Fit for Mom boasts multiple fitness programs for every stage of motherhood. Lisa reveals how an unexpected appearance on NBC's Today show amplified the company's reach, prompting a surge of interest that led to numerous franchises across the country. The interview highlights her unique business model, the benefits of media exposure, and the importance of a compelling 'why' for any business. Listen in as Lisa shares valuable insights for aspiring entrepreneurs and discusses her pride in creating career opportunities for mothers. Her story is a testament to the power of community, innovation, and the profound strength of motherhood.