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Blame it on Marketing ™

Toxic Thought Leadership | E4 with Ian MacRae

Dec 29, 2022
31:52

Ian MacRae, Workplace Psychologist and Author of 'Dark Social', 'Myths of Social Media', and 'High Potential' joins hosts Ruta Sudmantaite of Sudmant and Emma Davies of Advocitude to discuss the topic of toxic thought leadership online. They talk about the difference between Influencers and Thought Leaders and push for founders and senior leaders to be seen as 'thought leaders' in the industry and why that can be ethically questionable.

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