#127: Viktor Doria - The Business Side of Grappling, ADCC, IBJJF, Branding, and Athlete Marketing

Viktor Doria was awarded his jiu jitsu black belt in 1999 by Sergio "Balao" Sauza. He now operates Viktor Doria Athlete Management where he helps a growing number of athletes with individual branding, contract negotiation, and promotion.

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⁠EPISODE LINKS: ⁠

⁠Viktor Doria Instagram ⁠

PODCAST INFO:

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OUTLINE: 

Here’s the timestamps for the episode. You should be able to click through the timestamp on most players: 

(0:00) Intro

(2:30) Starting Jiu Jitsu and Getting Humbled

(10:24) Parry Athletics Advertisement

(16:36) Viktor's Change in Attitude

(19:53) Is Jiu Jitsu Changing for the Better?

(22:25) Breaking News: Vagner vs. Meregali - 5/10/2024

(26:56) Vagner Rocha and Roberto "Cyborg" Abreu

(30:00) Steroids, PEDs, Testosterone, Jiu Jitsu, and Doping

(49:50) Aging in Jiu Jitsu, and Consistency

(1:00:44) The Business of Jiu Jitsu

(1:19:00) Branding and Exposure Advice for Grapplers

(1:30:00) BTS: Vagner Rocha vs. Luke Griffith

(1:39:00) Value of a Talent Manager

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